Presenting
the Co-authors of
Executive Etiquette
Power . . .
KATHERINE BESSELL WURZBURG, AICI FLC
The Finesse Factor
(650) 949-3170
katherine@thefinessefactor.com
www.thefinessefactor.com
Katherine Wurzburg is a marketing expert and image consultant whose
specialties include etiquette, event planning and leadership training.
The daughter of an artist and a psychologist, she credits her
upbringing with giving her the confidence, creativity and social skills
needed to be an effective leader.
After working in publishing and advertising, Katherine started her own
firm, Bessell Public Relations, specializing in the restaurant
industry. After leading in her field, she changed direction and founded
Designer Trunk Shows, providing her clients with garments and
accessories from designer direct labels. She served as president of the
Association of Image Consultants International (AICI) San Francisco
chapter for two years and is finishing her fourth year on AICI’s
International Board.
In addition to professional associations, Katherine honed her
leadership skills volunteering with nonprofit and educational
organizations, including the Junior League, Stanford University Cantor
Arts Center and the San Francisco Professional Food Society. She has
won awards for leadership from the Junior League and AICI, and received
the Outstanding Service Award from the International Foodservice
Editorial Council.
Katherine is the co-author of The Restaurateur’s Easy Guide to
Do-It-Yourself Public Relations and the Junior League’s
Fundamentals of Leadership/Nominating Manual.
|
Executive Etiquette Power
Table of Contents
The Power of Social Capital
Why Civility and Etiquette are Critical
to Your Professional Success
By Deborah King, AICI CIP
The Psychological Power of Embracing Executive Etiquette
By Suzanne Zazulak Pedro
Getting a Business Relationship Off to a Great Start
By Michele Pollard Patrick
Boosting Your Charisma Quotient
Seven Habits of Highly Effective Conversationalists
By Terry Pithers
Working a Room for Maximum Impact
By Barbara Finney
Your Best Executive Image
Setting the Foundation
By Vonetta Dumas
Flawless Feasting
A Guide to Executive Table Manners
By Debra Gitto
Entertaining with Polish and Pizzazz
Being a Confident Host and a Gracious Guest
By Kay Stephan
Seven Keys to Being an Accomplished Executive Leader
By Pamela Minyard, MS
Leading with Finesse
By Katherine Bessell Wurzburg, AICI FLC
The Etiquette of the Deal
By Linda Cain
Cultivating Influence and Loyalty with Clients and Colleagues
By Dallas Teague Snider, CMP
How to Say It and Not Regret It
By Barbara Khozam
Press Protocol
Doing It Like a Pro
By Holiday Johnson
Let's Talk
Your Guide to Effective Phone Etiquette
By Kim Maxwell
Public Speaking with Ease
How to Captivate Your Audience
By Kristina Schwende, CEP
High-Tech Etiquette
By Shery Scott
Primed with Professional Protocol
Hosting International Clients and Business Travel Abroad
By Listi A. Sobba
Eight Good Luck Tips for Proper Chinese Etiquette
By Syndi Seid
The Art of Doing Business in India
By Sangeeta Sindhi Bahl, Executive MBA (UK), AICI FLC |